US Sports

Portland Trail Blazers Fire New Broadcaster Over Resurfaced Social Media Posts

The Portland Trail Blazers have terminated their contract with newly hired play-by-play broadcaster Braiden Bell, citing a zero-tolerance policy regarding offensive social media content discovered shortly after his appointment.

Portland Trail Blazers Fire New Broadcaster Over Resurfaced Social Media Posts

The Portland Trail Blazers have terminated their agreement with newly appointed play-by-play broadcaster Braiden Bell, only hours after his hiring was officially announced. The decision followed the emergence of past social media posts attributed to Bell that contained disparaging remarks directed at women and the Asian community.

In a formal statement, the NBA franchise confirmed the dismissal, citing a strict policy against discriminatory language. The team stated that the posts were in direct violation of both organizational and league standards, as well as the values expected of those representing the franchise. The Trail Blazers acknowledged a failure in their vetting process, offering an apology to their fanbase and emphasizing a commitment to ensuring that future staff appointments align with the team's inclusive standards.

Controversy Over Historical Social Media Content

The posts in question, which circulated on the platform X following the announcement of Bell’s hiring, reportedly date back to 2012 and 2013. At the time these messages were published, Bell would have been approximately 15 years old. Following the public backlash and his subsequent firing, Bell deactivated his account on the platform.