Netflix co-founder
The project represents a departure from traditional ski resort management, utilizing revenue generated from high-end real estate and private membership access to fund extensive infrastructure improvements. This hybrid approach is intended to preserve the mountain's character while addressing the financial challenges that previously hindered the resort's growth.
A Hybrid Model for Mountain Operations
The core of the development is the creation of Powder Haven, a private residential enclave that offers homeowners dedicated access to exclusive lifts and terrain. Hastings has defended this dual-access strategy, drawing parallels to the private golf club industry, where exclusive facilities often operate alongside broader public offerings. By segregating specific areas for private use, the resort aims to secure the capital necessary to maintain and upgrade the infrastructure available to the general public.
The strategy has drawn scrutiny from some segments of the skiing community, who have raised concerns regarding the privatization of mountain terrain. Despite this, the resort continues to move forward with its expansion. The first phase of the residential project, known as Shelter Hill, saw all 39 available lots sold. The development is now entering its second phase with the introduction of the Prado neighborhood, which features 34 larger homesites and eight pre-built luxury chalets.
Infrastructure Upgrades and Future Expansion
Beyond the private residential expansion, Hastings has committed an additional $200 million to broader resort improvements. A significant portion of this investment is directed toward public-facing enhancements, including a $40 million program announced in 2026. This initiative features the installation of three new public lifts, most notably the 'Don’t Mention It' (DMI) chairlift, which is expected to provide public access to more than 1,000 acres of advanced terrain for the 2026–27 season.
Further public-side upgrades include the installation of a new beginner-focused lift and an upgraded Sundown lift. To support these additions, the resort is constructing a 15,000-square-foot base lodge designed to house ski school facilities, equipment rentals, and expanded dining services. For the private side of the operation, the resort is adding two more lifts, bringing the total private network to six and granting residents access to over 3,000 acres of skiable terrain.
Hastings, who first became involved with the mountain after purchasing a home there to escape the congestion of more popular resorts like Park City, views the project as a long-term endeavor. As the resort continues to develop, the success of this hybrid model will be measured by its ability to maintain the uncrowded atmosphere that initially drew the former technology executive to the area while ensuring the long-term economic viability of the mountain.